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The Marketing Book

Pub Date : 2012-05-04 | Author : Michael Baker | Publisher : Routledge

ISBN 10 : 9781136356919
ISBN 13 : 1136356916

This fifth edition of the best-selling Marketing Book has been extensively updated to reflect changes and tren..

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The Marketing Book

Pub Date : 2016-04-14 | Author : Michael J. Baker | Publisher : Routledge

ISBN 10 : 9781134506057
ISBN 13 : 1134506058

The Marketing Book is everything you need to know but were afraid to ask about marketing. Divided into 25 chap..

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The Marketing Of Sport

Pub Date : 2007 | Author : John G. Beech | Publisher : Pearson Education

ISBN 10 : 027368826X
ISBN 13 : 9780273688266

The Marketing of Sport explores the latest developments in sports marketing with cutting-edge analysis by the ..

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The Marketing Gurus

Pub Date : 2006-07-20 | Author : Chris Murray | Publisher : Penguin

ISBN 10 : 9781440627095
ISBN 13 : 1440627096

Indispensable summaries of the best marketing books of our time Since 1978, Soundview Executive Book Summaries..

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